Rare Apple W
Apple reversed a planned change that would have moved new iCloud+ Hide My Email addresses from the shared iCloud.com domain to private.icloud.com, preserving a key privacy and usability benefit for users who rely on forwarding addresses to protect their real email across websites.
MAIN POINTS FROM TRANSCRIPT
- Apple originally planned to move new Hide My Email addresses from @icloud.com to private.icloud.com.
- Users objected because the shared iCloud domain helped Hide My Email blend in with normal Apple email addresses.
- Apple backtracked after “further consideration” and community feedback, keeping Hide My Email on icloud.com.
- Sign In With Apple addresses will still move to private.icloud.com, since they already use a separate relay-style domain.
TAKEAWAYS
- Hide My Email is most useful when its addresses look like ordinary iCloud emails.
- Apple’s reversal preserves a major privacy feature for users who want site-specific forwarding addresses.
- The change matters less for Sign In With Apple because that system already signals it is Apple-managed.
- Many websites dislike forwarding or disposable-style emails, so keeping Hide My Email on iCloud.com helps it remain more usable.