India’s Rapido begins testing food delivery to take on Swiggy, Zomato
Rapido has launched a beta version of its food delivery service in three key areas of Bengaluru, with plans for wider expansion.
MAIN POINTS
- Rapido introduced a beta food delivery service.
- The service is currently available in three Bengaluru localities.
- This launch is a precursor to a broader rollout.
- The initiative marks Rapido's entry into the food delivery market.
TAKEAWAYS
- Rapido is diversifying its service offerings beyond transportation.
- The beta launch allows Rapido to test and refine its service.
- Initial focus is on strategic areas in Bengaluru.
- Successful beta testing could lead to rapid expansion.