FTC delays enforcement of click-to-cancel rule
The Federal Trade Commission postponed enforcing the Negative Option Rule, aimed at simplifying subscription cancellations, initially proposed in 2023.
MAIN POINTS
- FTC delayed enforcement of the Negative Option Rule.
- Rule known as the "click-to-cancel" rule.
- Aims to simplify subscription cancellation process.
- Targets businesses with physical and digital subscriptions.
TAKEAWAYS
- The rule was first proposed in 2023.
- Ensures cancellation is as easy as subscription signup.
- Applies to both physical and digital subscription services.
- FTC's decision impacts businesses' subscription practices.