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Pesa unlocks new markets to keep remittances flowing to emerging economies

Founders of Pesa created a fintech solution to offer affordable, accessible, and reliable remittance services, reducing reliance on risky informal channels.

MAIN POINTS
  1. Pesa aims to address the high cost and inaccessibility of traditional remittance services.
  2. Founders' experiences revealed widespread use of informal channels among African diaspora.
  3. The fintech solution seeks to provide a safer alternative to risky money transfer methods.
TAKEAWAYS
  1. Remittance services are often costly and unreliable, driving people to informal channels.
  2. Informal channels like WhatsApp groups are commonly used by Africans in the diaspora.
  3. Pesa offers a fintech solution to improve the safety and accessibility of remittances.
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