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Hindustan Unilever in talks to acquire Peak XV-backed Minimalist for up to $350M

Hindustan Unilever is negotiating to acquire startup Minimalist for up to $350 million, continuing its expansion in India's health and wellbeing sector.

MAIN POINTS
  1. Hindustan Unilever is in advanced talks to acquire Minimalist.
  2. The acquisition deal is valued at up to $350 million.
  3. Minimalist is a four-year-old direct-to-consumer startup.
  4. Unilever's recent acquisitions include Oziva and Wellbeing Nutrition.
TAKEAWAYS
  1. Hindustan Unilever is actively expanding in the health and wellbeing market.
  2. The acquisition of Minimalist aligns with Unilever's strategic growth in India.
  3. Minimalist's acquisition would enhance Unilever's direct-to-consumer capabilities.
  4. Unilever's buying spree indicates a strong focus on diversifying its product offerings.
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